The Agricultural Manufacturing Group Limited (AMG Fertilizers), an indigenous leader with a strong local presence in the fields of developing, manufacturing, and marketing a range of innovative specialty fertilizers, has attributed its growth and expansion within the Agribusiness input space to its demonstrative understanding of the sector, transparent business practices, and accountable procedures and modules.
AMG Fertlizer’s twelve (12) years of designing and driving practical educational training programmes and product demonstrations for farmers across the country on best application practices has equally supported to create and facilitate a special bonding between the company and the farmers, which has ultimately ensured transparency, accountability, and value for money.
Apart from that, AMG Fertilizers has worked tirelessly to ensure that, beyond improving nutrient efficiency, their products are environmentally friendly and safe from significant health risks.
This they do by conducting in-depth research into product development, ensuring their range of fertilizer products, offering solutions that are effective and highly competitive, to also protect both the crops and nutrition, and spur the farmers on to maximize profits.
AMG Fertilizers has worked to ensure all its products are certified and meet PPRSD (Plant Protection and Regulatory Services Division) and GSA (Ghana Standard Authority) regulations.
Speaking to the media in an interview on the company’s contribution towards improving agriculture as well as job creation, Dr. Ernest Akwasi Appiah, Managing Director of AMG Fertilizers, said growth and food security was the benchmark of the company’s desire.
“To this end, AMG fertilizers fully funded the training of over 300,000 farmers across the country, with CSIR and MOFA as partners.
On job creation and women empowerment, he said they had made a giant stride in that direction to alleviate poverty.
“The company, since its inception, has offered direct employment to over 500 experts as well as over 15,000 other jobs for the teeming population who help to realize specialized and quality plant-feeding nutrition solutions to farmers.
He said farming was the mainstay of the people and that continuous training and demonstration increased yields, saying, “With a team of agronomists and partnerships with private companies, CRIG, COCOBOD, and MoFA, AMG fertilizers fully funded the training of about 300,000 farmers across the country.”
Dr. Appiah said he had personally set himself the challenge of being part of a world that would support and promote the agenda of education, women, and health-related activities.
On Corporate Social Responsibility, he said AMG fertilizers had contributed significantly to several community and educational projects, some of which includes.
- A building project for a 4-Storey Office and laboratory complex for the horticulture department of the Agricultural Faculty at KNUST worth USD 800,000.00.
- Donation of 100 laptops in support of the brilliant needy students under the KNUST’s “Support One Needy Student with One Laptop (SONSOL) project”.
- Donation of GHC 1,000,000 to KNUST as support to students at the Department of Horticulture and the College of health sciences at KNUST.
- The renovation of one of the old blocks at the University of Ghana Business School for the Innovation Hub worth over GHC 800,000.
- Donation of GHS 100,000 to student entrepreneur startups from the UGBS Innovation hub.
He said the success stories of AMG fertilizers included supporting some of the government-led projects, such as Planting for Food and Jobs, where AMG has participated over the years with fertilizer supplies.
He mentioned National Farmers’ Day, Cocoa Day, and the Special Rice Initiative, among others, as some of the areas his outfit had significantly supported over the years.
On managing negative publicity about AMG fertilizers, Dr. Appiah indicated that his outfit was focused on building a formidable brand to improve efficiency and transform lives, and that responding to negative publicity was not part of the company’s policy, as it could be retrogressive and end up derailing their vision and mission.
“Sometimes, you need to let it go to continue churning out the best for the people out there to better their lots,” Dr. Appiah concluded.
Source: Peacefmonline.com